Anton Gora

Independent

sourcing & purchasing

agent in China

Founder of SinaFirst →

Anton Gora
Based in Shenzhen

Master’s degree in Sinology
Language: English ⇄ Chinese
In China since 2005

My professional work in China began in 2007, initially in consulting and logistics. In 2016, I incorporated my company in Hong Kong and took on projects for entrepreneurs and companies in West Africa, later also in Europe and South America.


In 2022, I brought it all together under the SinaFirst brand. Today I focus mainly on international B2B trade and manage on-the-ground execution in China as an independent sourcing and purchasing agent.

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  • Purposeful sourcing
    Product and supplier sourcing in China. Purposeful work — not random search.
  • Purchase execution
    End-to-end supplier management and full workflow coordination in China.
  • China-side logistics & export
    Consolidation, warehousing, container loading, sea freight, and air shipment handover.

  • No magic bullets or generic proposals

    I don’t represent any specific supplier or factory, which means I don’t sell off-the-shelf packages.

  • I start with requirements, not with a random quote

    Each engagement is built around a specific task, with clear inputs and details.

  • The scope is defined before execution starts

    It’s based on what the task actually calls for. Expectations stay clear — no assumptions, no guesses.

  • Dedicated & hands-on

    No manager ping-pong. A single point of contact, end to end — I answer for my own work at every stage.

  • Every figure is traceable

    Clear reporting, reliable records, and a visible workflow.

  • Reachable when it matters

    Timely action. No radio silence. I don’t disappear when it matters.
Case studies
© 2026 Anton Gora